New release · equal AI now tracks AI citations in shopping queries.See ChatGPT Shopping Tracker
AI models

Your buyer is not loyal to one engine.

equal AI tracks the surfaces where modern buyers ask for recommendations, comparisons, alternatives, pricing, and product advice.

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Live platform snapshot
Standard5
Enterprise10
Response layerUI
§ 01Coverage

Ten engines, one visibility view.

Standard plans include the five highest-volume surfaces. Enterprise adds deeper workplace, social, and international AI coverage.

01

ChatGPT

Highest buyer mindshare; answer, shopping, and comparison prompts.

  • Standard
02

Perplexity

Citation-heavy answers and research workflows.

  • Standard
03

Gemini

Google-native AI answers and Android ecosystem visibility.

  • Standard
04

Google AI Mode

Default search behavior for exploratory queries.

  • Standard
05

AI Overviews

SERP-level AI answers at massive scale.

  • Standard
06

Claude

Executive and knowledge-worker research workflows.

  • Enterprise
07

Microsoft Copilot

B2B, workplace, and Microsoft ecosystem recommendations.

  • Enterprise
08

Grok

Real-time social and news-weighted narratives.

  • Enterprise
09

DeepSeek

Fast-growing international AI discovery surface.

  • Enterprise
10

Meta AI

Consumer discovery across Meta distribution.

  • Enterprise
§ 02FAQ

Model tracking questions answered.

equal AI is an AI search visibility platform. It tracks whether your brand appears in AI answers, which sources influenced those answers, how competitors are framed, and what your team should ship next.
We query the user-facing surfaces where possible because API responses can differ from what buyers see. The goal is to measure the real answer layer, not a lab sample.
No honest platform can guarantee that. We show the gaps, source patterns, technical blockers, and content opportunities that improve the probability of being mentioned and cited.
SEO optimizes for rankings and clicks. AEO/GEO optimizes for being named, cited, and recommended inside generated answers. The work overlaps, but the measurement is different.
Yes. Agency workspaces, white-label reports, client exports, and partner workflows are built into the platform roadmap and higher-tier plans.
Yes. You can export CSVs from the product and use API, Looker Studio, MCP, or CLI integrations on Scale and Enterprise plans.